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Our website updates every 20 minutes, 24/7, with our current inventory and replacement cost. We do not price our guns manually based on our cost in each, rather we use a live download from manufacturers and distributors to set our price based on our current replacement cost. As our cost changes, the corresponding website price of each make/model will change up/down accordingly. Although our profit margin remains unchanged, our advertised prices will change frequently, sometimes several times per day.
There is a lot of uncertainty right now in the firearms Industry, buds prices to customers go up as their cost from their distributors go up. Couple that with the fact that there is still more demand for guns then the supply chain can keep up with, and with Dems controlling house, senate and the POTUS and their anti gun ideals its likely that things could stay bad or get worse
James, unfortunately due to current sustained high demand, low supply and new/panic buyers, many firearm prices have nearly doubled. This is also why annunciation including 9mm target rounds are $1 plus per round and self defense rounds are $2 plus per round. The entire firearms industry is under tremendous strain. Cheers and stay safe! I remember when this Taurus Spectrum was selling for $139 at Buds before the pandemic. Now look at the linear pricing trend (top out of stock prices were earlier sell out prices) : https://gun.deals/search/apachesolr_search/725327613787